The cloud is particularly attractive to small businesses. Unlike large enterprises who can afford their own in-house IT systems, startups and others with limited funding simply cannot afford to ignore the cost-saving benefits of the cloud. They may complain about security and privacy, but in reality there is little choice for them if they want to offer professional services.
http://www.infoworld.com/d/cloud-computing/small-businesses-have-no-choice-use-the-cloud-210819
